A series of logo mockups based on a locally owned business, produced while an undergraduate student. The Fish Connection is a pet store filled with tropical fish, frogs, turtles, and small mammals, serving the Four Corners region with over four decades of experience.
A little flare was in order when conceptualizing this unique logo. It was a delight to produce logo and tag concepts for this fictional clothing brand.
A simple, modern look can be an asset to crafting the appeal of luxury and refinement. This was exactly the desired outcome for Wolf and Lynx, a fictional luxury cat and dog grooming service.
Sometimes a logo demands simplicity. Lettermarks, typically comprised of an abbreviation for a name or company, are an effective method of conveying clarity to one’s target audience.
